Author: Joel Comm
Genre: How-To, Business
Rating: ***** (5 Stars)
For those who don’t know, Google AdSense is a context-based advertising medium, through which website and blog owners can make money by showing advertisements on their sites. Google’s software reads, or “crawls” each page, figures out what type of ads are appropriate, and shows them in spots designated by the site owner. Site owners are usually paid per click, although some ads pay based on “impressions” – how many times they are seen.
The AdSense Code is exactly what the title suggests – a strategy book for optimizing your use of AdSense on a blog or website in order to make the most money possible. The author, Joel Comm, speaks from his own experience making hundreds to thousands per day with his own websites. Comm takes the attitude that the “AdSense pie” is big enough for everyone to participate, and that one person’s success with it does not in any way detract from his own.